Ashley Sanchez Photography » Fine Art Portraiture and Photography in the Tampa Bay, Central Florida and Worldwide!

Talk about a labor of love!

It hasn’t been easy transitioning to a new town. I gave myself a year to get myself and my sweet little family settled before I tried to reach a new market, and it’s exactly as hard as I thought it would be!

Reinvention is a tricky little thing. It’s so exciting, but at the same time so intimidating. What if you reinvent…wrong? Is that possible? Shouldn’t I just try to be the most authentic version of myself? If I was…then wouldn’t the business follow? Well, that’s what I’m hoping 😉

When I was pondering all of the above, I realized that I wasn’t any different that the market I was trying to reach. I knew I wanted to begin focusing on High School Seniors, and who better to learn from than those in the throws of the biggest identity crisis of them all? 17 year olds. Not quite children, not quite adults. It’s that transition time. Who are you? Where do you want to go? What do you want to be KNOWN for? I chuckled to myself as I realized that we never fully conquer these questions.

I knew the best way to grow my Senior Photography business was to have a rep team, so I hit the pavement and began creating my own unique program; Level Twelve.

After a long process that included applications, meetings and public speaking (yikes), and lots of tears on my part…God gave me the four most gorgeous (inside and out!) girls!

These ladies are the embodiment of everything I wanted Level Twelve to stand for. They are graceful, smart, determined, KIND, beautiful and unique. They truly represent the best of St. Petersburg!

Beyond that though, these young ladies have reinforced inside my soul the desire and passion I have for working with, and capturing this age group.

So much hope. So much promise. So many dreams!

Of course my goal is to grow my team. To get the word out about Ashley Sanchez Photography. But more than that, I want to grow with these girls for a year. I want to see (and capture them!) in this last and most important year of their adolescence.

I can’t wait to see how much I learn from them! Each one of these girls will get their own day on my blog next week, where I’ll share pictures from our first shoot together, and talk a little more formally about each of these special women!

But, without further ado…It’s time to introduce the four most beautiful girls in St. Petersburg, Florida 🙂

Meet Catelyn! Catelyn is a Junior at Keswick Christian School. Beyond her natural beauty, she is wearing a Rocko’s Modern Life shirt! Speaking directly to this 90’s gal’s heart.
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This is Chelsea! Chelsea is currently a junior at St. Petersburg High School! (GO Green Devils!). Her eye color is the most breathtaking color. It’s like actual caramel! She as sweet as it also 😉 This beautiful lady is highly involved in her school, between the dance team and service clubs. She’s basically who I wanted to be in high school, haha!
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I’d love to introduce you to Rylee! Rylee also attends St. Petersburg High School, and her skin is as perfect as it looks (what?!?). But who cares about perfect skin, when you’re an IB student NAILING high school? Brains and beauty…the total package.
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And last but not least, the gorgeous Sierra. Sierra is a junior at Keswick and recently moved form Georgia (my home state!). She is just about the most photogenic person I know. She is all over my marketing material, because LOOK AT HER! haha. You won’t meet a kinder soul!
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We may be small, but we are mighty! And I couldn’t ask for a better group of women to represent me and brand. I can’t wait for all we have in store this year. Be prepared to see A LOT more of the gorgeous faces!
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As a mother to three wonderful babies myself, I find myself wondering when “3 or more” became what defined a large family. It’s strange how the times change, seems like not to long ago it was normal to have a brood! But for her, when people saw this sweet momma was on her fourth, their eyes grew to the size of saucers.

“Wow you’ve got your hands full!”

Always the sentiment of well meaning strangers 🙂

But truthfully, this family handles life with such grace that they’re the kind you PRAY continues to bring wonderful, giggling, loving, squishy life into this, oftentimes, scary world. Trust me, there is enough love to go around, and then some!

This sweet little boy is now the smallest of 4, and the second boy. It’s a picture perfect life…not without it’s hardships and struggles, sure…but every day, and every moment is taken one at at time, and savored the whole way

I love my St. Petersburg Families!

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St. Petersburg, Florida! When most people here about this great city of mine, they think about the beach. And they should! Tampa Bay is home to some of the top rated beaches in the world, and I have, of course, done my fair share of sessions on it’s sandy shores.

However, when you call this place home, sometimes you covet the rustic look of the wheat fields of the midwest, or the rolling mountains of the northeast. It’s not always easy to find a spot to match a clients vision when all you have is flat land to work with.

When this gorgeous momma contacted me and wanted something rustic, I set out on a mission to find a St. Pete spot that was decidedly “un- St. Pete”. My search ended when I scouted Weedon Island Preserve. A gorgeous piece of land in the middle of Pinellas County, it had several lush spots that served my clients vision perfectly.

Now look at this adorable family! Their styling was ON POINT. Those colors! This family was so naturally happy, I truly just got to do what I love best; be a fly on the “wall” and shoot away. They made my job easy as pie!

An check out the supermoon we had the evening of this pic! Pure magic from golden hour straight into dusk.

Sure a pleasure to capture this family!


The Gulf Shore is as American as apple pie! The salty ocean air, the warm gulf stream waters, the shells and the sand.

You can almost taste the TwisteeTreat (extra sprinkles!)

A trip to the gulf coast is a tradition that continues for many American families today.

But this American family is anything but traditional…and don’t you love that? The story these pictures tell is one of a modern family, bonded together by LOVE not just just blood.

Several years ago, after an extremely challenging and life threatening pregnancy with her oldest daughter (that ultimately led to a diagnosis of Ulcerative Colitis), this gorgeous momma thought it best if never carried naturally again. Their hearts were still wide open and they had so much more love to give, so they made the decision to adopt sweet Roger from an unplanned teenage pregnancy.

As anyone with a diagnosis like her’s knows, it’s a constant battle. However with the help of her amazing husband (who runs the wildly successful blog and podcast, together they set out on a journey to change their health and their lifestyles and become vegan. With the help of her doctors, this beautiful momma was able to tame her disease enough to feel comfortable carrying another child.

She cast her fear completely to the ocean breeze, and the found their way to a complete family.

I love the symbolism of the waves crashing upon this family and washing back out into the sea. It’s such a picture of life! One obstacle comes and knocks you off of your feet, and then just like that it’s gone. It’s all about how we take the waves, isn’t it?

I challenge you to let them crash over you with the joy and fearlessness this family does, taking each wave together and facing them head on. Finding the joy and fun in the ebb and flow of life.

It was a terrific honor, to capture this family.

– Location: Indian Shores Beach, St. Petersburg, FL- Greater Tampa bay
– Lens: Sigma Art 35mm
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You can’t tell by looking at these pictures, but six years ago this adorable family faced the toughest mountain anyone could climb.

There were only three of them then…mommy, daddy, and sweet little Annabelle Joy. Heartbreakingly they had to say goodbye to their first sweet little baby, when they found out she was born with a very rare genetic disorder called SCID (or severe combined immunodeficiency disorder), also know as “Bubble Boy Disease.”

It was a dark time without a whole lot of light. This type of heartbreaking reality can destroy a family, and their story was almost no different.

And then?


Despite all of the odds this couple came together in their belief that God had a plan for there lives. A plan for their story. Instead of falling apart, they fell together into the arms of their beloved father! In spite of the odds (1 in 4), Audrey and Kyle went on to have two completely healthy children! first precious little Noah, and then lastly…another little girl, Victoria.

Named for the way this family defines themselves now; Victorious! Overcoming what the enemy meant for harm, just like their savior did so many years ago.

God continues to bless this family, returning what has been lost to them 10 fold in this life, and even more in the life to come. (Luke 18:30)

It was my absolute honor to capture the pure joy that is this inspirational family.

– Location: Lake Louisa State Park, Clermont, FL- Greater Orlando
– Lens: Sigma Art 35mm